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Local estate agents
We have the same audience
'The Planet Reigate Podcast' is here to promote the town and the area around it, to give a sense of pride and tell all that's good about living here - the schools, the shops and open spaces.
And that sounds like a great fit for a local business that wants to promote the area as somewhere great, possibly aspirational, to move to.
People buy from people
You will know as an estate agent how important it is to be personable, friendly and approachable with your clients. They have to 'know, like and trust' you. Does that really come across in print advertising?
With audio they can hear your voice and you can build a personality to your brand. Perhaps one of your staff can voice the message, and be a literal personality, and with regular mentions, a known and respected name across the area.
Awareness campaigns
A lot of advertising is on a 'drip-drip' basis, with regular mentions so the brand is front of mind as and when the listener actually needs your service.
And with competition up and down the high street, isn't it a good idea to have the advantage when someone makes the huge decision to buy or sell. ? "Oh yes, I know that name... they sound nice".
Quality
You run a professional business. You're smart in what you do, how you do it and how you dress. Your staff are confident and polite. Your offices are contemporary, clean and tidy and what you send clients is on good quality paper, with great pictures.
That sounds a bit like us. We have huge experience in audio production and presentation. Our on-air sound is confident, the music is specially composed, the announcements are from a highly-experienced voice talent.
Doesn't it make sense to link with a brand with similar values, rather than a free magazine or newspaper that's pushed through letterboxes?
Tailor made features
You can of course sponsor the whole show, or one of our regular features.
Or we can discuss creating a feature just for you.
That may be, for example:
- Short weekly tips on looking after your home, from soffits to soft furnishings
- Suggestions on preparing your house for a valuation or viewing
- A 'property of the week', perhaps with a short tour around a particularly stand-out property. (Who doesn't want to hear more about the pub-to-flat conversion, the house on the hill with its own wine cellar, or about the celebrity that once lived in your new 'just listed' property...?)
Local independent schools
We have the same audience
'The Planet Reigate Podcast' is here to promote the town and the area around it, to give a sense of pride and tell all that's good about living here - the schools, the shops and open spaces.
And that sounds like a great fit for a local independent school that wants to promote the area as somewhere great, possibly aspirational, for a family to move to and have their children educated.
Personal testimonies
Does what you do at your school really come across in print advertising? A picture of smiling students in classroom or sports field (a bit like we have here!), a couple of sentences and a slogan?
With audio, listeners can hear the voice of the head teacher, or better still, the voices of current pupils saying what they love about learning there.
Quality
You and your students are smartly dressed and have a professional attitude in and out of the classroom or lecture room. They are confident and polite. You have an image that has taken years to build up. Parents expect a certain standard.
That sounds a bit like us. We have huge experience in audio production and presentation. Our on-air sound is confident, the music is specially composed, the announcements are from a highly-experienced voice talent.
Doesn't it make sense to link with a brand with similar values, rather than a free magazine or newspaper that's pushed through letterboxes?
Tailor made features
You can of course sponsor the whole show, or one of our regular features. 'School Call' is an obvious example, with a regular mention of what's happening where you are.
Or we can discuss creating a feature just for you.
That may be, for example:
- Short weekly tips on learning or revision skills
- Suggestions on helping young people transition to adulthood: choosing friends, staying with a sport, negotiating and speaking skills
- Suggestions on helping parents as their children get older and navigate life: advice about social media, help on picking subjects
- Behind the scenes thoughts from teachers and lecturers: how they know a pupil is struggling, thoughts on the 'toilets in lesson time' debate, what they really don't want as an end of term gift!
Who else can advertise?
Small businesses and sole traders
Local clubs, sports clubs, community groups
Small businesses and sole traders
Whether you're a gardener who builds rockeries or a baker who makes rock cakes, get in touch to talk about messages and sponsorship - or maybe there's another way to help each other and our community. Don't be shy!
Tip: If you have a great story, maybe a new business, new menu or big new order, then you are more likely to get some coverage
Whether you're a gardener who builds rockeries or a baker who makes rock cakes, get in touch to talk about messages and sponsorship - or maybe there's another way to help each other and our community. Don't be shy!
Tip: If you have a great story, maybe a new business, new menu or big new order, then you are more likely to get some coverage for free!
We will always want some positive news, a great talker and maybe something that makes noise so the interview is more lively.
Oh and we could also mention your business if you take part in one of our many features outlined here.
Charities and event organisers
Local clubs, sports clubs, community groups
Small businesses and sole traders
Most charity events will get free coverage, of course, as will not-for-profit things like fairs and fetes, community barbecues and village activities.
A big-ticketed event, say in Priory Park or the Castle grounds, may benefit from paid promotional messages well before the event, tied together with some editorial content just before and ju
Most charity events will get free coverage, of course, as will not-for-profit things like fairs and fetes, community barbecues and village activities.
A big-ticketed event, say in Priory Park or the Castle grounds, may benefit from paid promotional messages well before the event, tied together with some editorial content just before and just after it.
Tip: You'll be more likely to get on if you can suggest a great story to share, have a great speaker to talk to us, and have something that makes a sound for our microphone! And a ticket giveaway for listeners!
Local clubs, sports clubs, community groups
Local clubs, sports clubs, community groups
Local clubs, sports clubs, community groups
Again, we'd love to feature what you're doing for free!
We can spread the word about a notable success or a show, a recruitment drive, or just feature what you do because it's interesting. It's what we're here for!
But if you want regular on-going coverage, then yes, we would ask that we talk about a more formal plan, so we can divide our t
Again, we'd love to feature what you're doing for free!
We can spread the word about a notable success or a show, a recruitment drive, or just feature what you do because it's interesting. It's what we're here for!
But if you want regular on-going coverage, then yes, we would ask that we talk about a more formal plan, so we can divide our time up amongst other groups who may also wish to be featured for free.
Tip: Podcasts need sound: someone who is passionate about what they are talking about and sounds that bring the interview alive. Give us that and we'll love to feature you for free!
Public messages
Local clubs, sports clubs, community groups
Local clubs, sports clubs, community groups
Newsworthy announcements from the council, emergency services and so on will be run for free. Also too from the NHS.
Tip: these messages can sometimes be important but, let's be honest, a bit dull. And we don't do dull on 'The Planet Reigate Podcast'. So 'sell us' the story with a great angle, and some 'real people', rather than a 'power-d
Newsworthy announcements from the council, emergency services and so on will be run for free. Also too from the NHS.
Tip: these messages can sometimes be important but, let's be honest, a bit dull. And we don't do dull on 'The Planet Reigate Podcast'. So 'sell us' the story with a great angle, and some 'real people', rather than a 'power-dressing spokesperson in an office'.
Tip 2: We don't get involved in tit-for-tat 'party politics' and respect the purdah period. So even though we may talk to a councillor about what they love about the 'Planet Reigate' area, any criticism of 'what the other side did' will just be edited out.